Dizajn Priča
SOCIAL MEDIA MOTION TOOLKIT
Identity Refresh • 2D Motion Graphics • Kinetic Type
To kick off the second season of the local podcast Dizajn Priča, we created a set of groovy animations for the brand’s YouTube and Instagram accounts.
About Dizajn Priča
Dizajn Priča (English: Design Talk) is a design and lifestyle podcast for professionals and enthusiasts operating in the creative industry.
The podcast promotes networking and skill building, drawing on the experiences of successful creatives—from designers, illustrators, and artists working with traditional media to tattooists and copywriters.
We gladly accepted the assignment to refresh and bring movement to the visual identity of the podcast, building on the brand identity set for S01.
The project scope
To bring a new dimension to the podcast, we were tasked to do the following:
• Set brand identity guidelines for podcast season 2
• Create opening and closing credits to engage listeners who follow Dizajn Priča on YouTube
• Design and animate a series of Instagram stories to introduce the upcoming season
• Prepare design and motion templates for Instagram posts announcing new guests of the podcast.
Making the brand move
Introducing motion to a previously static brand identity was as fun as it was rewarding. For a podcast so youthful and bright, punchy and upbeat animation was just what the doctor ordered.
By synchronizing movements to the rhythm of the music, we established a captivating synergy between the on-screen elements and sound.
Together, we created a versatile motion toolkit that fits the vibe of the brand and allows the author to easily adapt post and story templates for seasons to come.
CREDITS
CLIENT
Dizajn Priča
PRODUCTION
Kokosh Studio
S02 BRANDING
Sara Bojović
ANIMATION
Ivan Milošević